Weekly Social Media News Updates for 22th to 28th April

SocialAppsHQ.com believes that social media is one of the fastest changing fields where every second something new and unique conspires. The experts of the domain are constantly updating the regular happenings that have certain impact on people. Social networking websites like Facebook, Twitter are always doing something that is different from the others and has a direct link with the users of the platform. New launches, social media campaigns, acquisitions and closures, social media is a complete package of all. Not to forget are the latest social media mobile apps, Snapchat, Instagram, Vine, all are working on similar lines ready to influence the market as a whole.

In the past one week there have been certain newsworthy updates, projects, controversies and acquirings. Following is a concise version of all the news details that you need to know.

New search features on Pinterest- The company has just announced guided search, a new product that will allow users to better search for some particular pins out of the 30 billion pins on Pinterest. These will be like specific filters relevant to the original search term. The hope is that users will come across more relevant content, as well as discover new content they didn’t even know they were looking for, says Pinterest CEO Ben Silbermann. Pinterest also unveiled custom categories, meaning users can now add pins to categories that didn’t previously exist.

New types of ads for Twitter- Twitter announced Website Cards, a new ad-unit that highlights a small photo, a line of text, and a URL to an advertiser’s webpage. These will be a part of their new ads strategy as promised by the company earlier. The new ad units will appear in user Timelines worldwide soon and this new feature has been added just after the announcement regarding the Q1 earnings of the company.

Facebook crosses 1 billion mobile users- Along with the announcement of Q1 earnings Facebook revealed that it had now crossed the 1 billion barrier and the number of active mobile users had exceeded the number. Facebook’s monthly active user total is now at 1.28 billion worldwide, and has increased every quarter since the company went public in 2012.

The Facebook Newswire launched- The social network launched FB Newswire, a Facebook page of hand-selected and journalist-verified news stories from across Facebook’s platform, according to Andy Mitchell, director of news and global media partnerships at Facebook. The Newswire selects stories in partnership with Storyful. The agency will use an algorithm to find popular and breaking news stories on Facebook in categories like sports, entertainment, tech and politics. Storyful will then follow up on these stories using human verification from its journalism team before surfacing that content on FB Newswire. As such the most relevant stories are expected to reach out to its users on Facebook.

Mark Zuckerberg at Madame Tussauds- the wax version of Zuckerberg will be spending his days at Fisherman’s Wharf in San Francisco taking pictures with visiting tourists. Madame Tussauds, the world famous London-based wax museum, unveiled a life-size wax figure of Zuckerberg as part of a promotion for the museum’s grand opening in San Francisco in June. The figure was unveiled alongside two other celebrity figures: actor Leonardo DiCaprio, and recording artist Rihanna. As huge as it is Zuckerberg will be available at the museum from June.

For a complete read follow the links. Have a nice week and be socially active!

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