Mobile Application Testing
Mobile application testing is a vast and upcoming field. With the demand of mobile apps and their ever constant high supply growing stronger, the mobile app market has become interestingly crowded. On one hand users have an app to protect their mobile phones and identity and on the other hand they are also offered apps to reach other mobile phone users data or hack their cell phones. And for every utility, they have a bucket full of mobile apps offered on app stores to choose from. In such a competitive scenario, it thus becomes important to have a superior product totally aligned to your users’ requirements and likes. This is where User behavior analytics comes into picture. If you know what clicks with your users, you have mapped the path of success. The question, however, arises that how do you proceed. Thus, Optimimo comes to app developers’ rescue.
Optimimo provides a range of testing features for user behavioral analytics and feedback. These include A/B testing, Multivariate testing, Usability Surveys, Navigational Flowcharts, Heat maps, etc. With the help of these tools, you can uniquely test user behavior for your app and optimize your app to get the maximum number of conversions. So dig in and enjoy reading through a detailed know how of all these tools to help your app climb the route to success.
A/B Testing
- What is A/B Testing?
- Why should you A/B Test?
- What can you A/B Test?
- Formula behind A/B Testing
- Benefits of A/B Testing in Marketing
- Creating your A/B Testing Strategy
- Set up your first ab Test
Multivariate Testing
Heatmaps & Clickmaps
Navigation Flow
- What is Navigation Flow Chart?
- Why Should You Use Navigation Flow Chart?
- Set Up Your First Navigation Flow Chart
Usability Survey
- What Are Usability Surveys?
- Why Usability Surveys?
- What Questions to Ask?
- Set Up Your First Usability Survey
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